Advanced Data Analytics

We specialise in transforming raw data into meaningful insights using leading business intelligence tools like Power BI and Tableau. Our solutions empower organisations to make faster, more informed decisions and unlock growth opportunities through interactive dashboards, advanced analytics, and predictive modelling

Our Data-Driven Technology Stack

Industries We Serve

We design industry-specific analytics solutions that speak your business language.

Retail & E-commerce

Track sales performance, inventory turnover, and customer behaviour.

Construction & Infrastructure

Monitor project timelines, cost breakdowns, and supplier efficiency.

Healthcare

Analyse patient outcomes, operational efficiency, and compliance metrics.

Finance & Insurance

Manage risk, portfolio performance, and regulatory reporting.

Education

Measure enrolment trends, student performance, and funding utilisation

Hospitality & Tourism

Optimise booking patterns, seasonal demand, and guest satisfaction.

What we do for the above industries:
We create tailored dashboards and analytics solutions that make your KPIs visible, interactive, and actionable — enabling leaders to identify problems early and act with confidence.

Predictive Modelling – Your Competitive Edge

Beyond looking at historical trends, we use predictive analytics to help you anticipate the future. Using machine learning and statistical techniques, we build models that forecast demand, identify churn risks, and simulate the impact of strategic decisions.
For example:

  • Retail: Predict next season’s best-selling products.

  • Construction: Anticipate material cost fluctuations to protect margins.

  • Hospitality: Forecast occupancy rates to optimise staffing and promotions.

By combining predictive modelling with BI dashboards, we deliver forward-looking insights that give you a measurable competitive advantage.

Case Studies

Case Study 1: Marketing Data Analysis for Campaign Optimisation

A mid-sized business wanted to understand why some marketing campaigns were underperforming despite steady spend levels. We integrated CRM data, social media metrics, and email marketing results into a single Power BI dashboard.

Our approach:

  • Pulled campaign engagement data from social platforms (Facebook, LinkedIn, Instagram) and compared against CRM lead conversion rates.

  • Segmented audience data by demographics, interests, and engagement history.

  • Analysed cost-per-lead, click-through rates, and conversion lag times across campaigns.

Results:

  • Identified that campaigns targeting a certain demographic had 35% higher ROI.

  • Discovered underperforming channels where spend could be reduced without impacting lead volume.

  • Improved overall campaign conversion rates by 22% through data-driven targeting.

This project enabled the client to optimise ad spend, focus on high-converting segments, and scale campaigns with predictable results.

Case Study 2: Sales Revenue Dashboard for Construction Client (NatBuild)

NatBuild, a leading supplier to the construction industry, needed greater visibility over sales performance across its national network. We built a Tableau dashboard that combined sales, logistics, and inventory data into one unified view.

Our approach:

  • Integrated POS data, distribution centre reports, and supplier delivery timelines.

  • Created filters to analyse performance by region, store, material type, and supplier.

  • Added forecasting models to predict sales based on seasonal demand and project pipelines.

Key insights delivered:

  • Identified that certain building materials had delayed supply chains causing project slowdowns.

  • Discovered that high-margin products were being sold disproportionately in certain regions — revealing opportunities for targeted promotion elsewhere.

  • Pinpointed distribution centres with above-average lead times, allowing operations to streamline processes.

Results:

  • Reduced supply chain bottlenecks by 15% through proactive materials planning.

  • Boosted sales of high-margin products by 18% in targeted regions.

  • Gave management real-time visibility into sales and operational metrics, enabling faster decision-making.

Case Study 3: Accounting & Finance Analytics for Ameti & Associates

Background
Ameti & Associates, a boutique accounting and advisory firm, wanted to enhance their client services by offering deeper financial insights, improving internal efficiency, and automating routine reporting. They were already using Xero and MYOB but needed an integrated analytics solution that could combine multiple data sources into actionable business intelligence.

Challenge

  • Manual monthly reporting from multiple accounting platforms was time-consuming and prone to errors.

  • Limited visibility into client profitability, cash flow trends, and overdue payments.

  • Difficulty tracking KPIs across multiple clients and business units in real-time.

Solution

  • Integrated Xero, MYOB, and QuickBooks Online data into Power BI dashboards.

  • Applied bank feed analytics to monitor cash flow trends and identify liquidity risks.

  • Created a profitability and expense dashboard for client-by-client financial performance tracking.

  • Built an accounts receivable monitoring tool with automated alerts for overdue invoices.

  • Incorporated tax compliance tracking and BAS/GST lodgement schedules into a unified dashboard.

  • Enabled drill-down reporting for project-based costing and expense allocation.

Results

  • 70% reduction in time spent preparing monthly client reports.

  • Real-time visibility into client financial health, enabling proactive advisory services.

  • Improved cash flow management by reducing overdue receivables by 28%.

  • Enhanced client satisfaction through faster, more detailed financial reporting.

Key Tools Used

  • Accounting Platforms: Xero, MYOB, QuickBooks Online

  • Analytics & BI: Power BI, Tableau

  • Data Integration: Zapier, Power Query, API Connectors

  • Automation: Microsoft Power Automate, Xero Practice Manager integration

Our BI & CRM Expertise

Our team isn’t just trained — we’re certified experts in leading data visualisation and customer relationship management platforms.
With credentials like Tableau Certified Consultant, Tableau Certified Data Analyst, Salesforce Administrator, and Insider CRM certifications, we deliver solutions that combine data insights with customer engagement for measurable growth.

How We Help Businesses with These Skills

1. Tableau Certified Consultant

  • Design and deploy custom dashboards that make your KPIs clear, actionable, and visually engaging.

  • Optimise existing Tableau environments for faster performance and easier self-service analytics.

  • Integrate multiple data sources for a single source of truth across departments.

2. Tableau Certified Data Analyst

  • Translate business questions into data-driven answers using advanced visualisation techniques.

  • Conduct deep-dive analysis to reveal hidden trends, correlations, and opportunities.

  • Train in-house teams to read, interact, and explore Tableau dashboards with confidence.

3. Salesforce Administrator

  • Streamline CRM processes to improve lead management, sales tracking, and reporting.

  • Automate repetitive tasks and workflows for faster deal cycles.

  • Customise Salesforce to fit industry-specific requirements, from lead scoring to account segmentation.

4. Insider CRM Certifications

  • Leverage advanced customer journey orchestration to improve retention and engagement.

  • Build personalised marketing campaigns using behavioural and transactional data.

  • Integrate CRM with marketing tools for real-time performance tracking.

What This Means for Your Business

  • Faster Reporting Turnaround – Get the answers you need in minutes, not days.

  • Better Sales Forecasting – Predict pipeline trends and revenue with greater accuracy.

  • Personalised Customer Journeys – Deliver tailored experiences that boost engagement and loyalty.

  • Smarter Decision-Making – Turn complex data into clear, actionable insights.

  • Improved Team Productivity – Automate repetitive tasks so your staff can focus on growth.

  • Unified Data View – Connect multiple systems for a single source of truth.

  • Higher Campaign ROI – Optimise marketing spend with data-backed targeting.

  • Enhanced Customer Retention – Spot churn risks early and take proactive action.